About

Our Story

By Lea LeRiche

BELLA RICHE HAIR

Story Image

Bella Riche Hair was founded by Lea LeRiche, a master colorist and hairstylist with over 30 years
behind the chair. Her story began in Brazil, in her mother's salon, where she started doing hair at just
sixteen years old. That's where she first learned that the right piece of hair doesn't just change how a
woman looks. It changes how she moves through a room.


Lea LeRiche later moved to the United States to continue building her career — and her passion never
left her. Even after leaving her mother's salon and her home country behind, she has carried that same
passion with her every day since, bringing it to every woman she works with.


That belief became the foundation of Bella Riche Hair. Every wig, topper, and extension we create is
crafted from 100% human virgin hair and custom-built by hand, so that the final result is undetectable
— natural in movement, in color, and in the way it frames the face. Nothing here is mass-produced.
Every piece is one of a kind, made for the woman wearing it.


WHO WE SERVE

Bella Riche Hair is a luxury brand, built for the woman who understands quality the way she
understands a great designer piece — she knows it the moment she sees it. This is for women who love
style, who love reinventing themselves, who want to feel sexy, sensual, attractive, renewed. This is for
the woman who wants her confidence back.


OUR PURPOSE

I created Bella Riche Hair with one purpose: to empower women. Every piece I design is meant to do
more than cover thinning hair or hair that's falling out — it's meant to make a woman feel sensual,
attractive, beautiful, sexy, and so much more. When a woman puts on a Bella Riche piece, I want her to
feel her own self-esteem rise, to feel unforgettable in every room she walks into. That's the feeling I've
built this brand to give her.

“She is clothed with strength and dignity; she can laugh at the days to come.” — Proverbs 31:25; Bella Riche Hair is guided by this verse — a reminder that true confidence isn't something we manufacture. It's something we help reveal

THE BELLA RICHE STANDARD

Excellence in every strand.

100% Virgin Hair

Sourced for longevity, natural shine, and movement that cannot be replicated by synthetic or blended alternatives.

Hand-Tied, Custom Craftsmanship

Every piece is built individually by Lea LeRiche, using three decades of color and texture expertise to ensure a seamless, undetectable match.

Personal Attention

Every client is guided by Lea LeRiche herself, from color match to final fit, so the result feels like the most confident, most attractive version of you.

Frequently Asked Questions

Is all Bella Riche Hair made from human hair?

Yes - always. Every wig and topper we offer is 100% human virgin hair, chosen for how naturally it moves, colors, and ages over time.

What's the difference between virgin hair and other "human hair" products?

Virgin hair has never been chemically processed - no color, no perm, no prior treatment. It's the highest grade of human hair available, which is why it blends so naturally and lasts so much longer than treated or blended alternatives.

How do I know it will match my hair color and texture?

Our team is here to help you find the best match for your hair color and texture. We can guide you through the color and texture selection process directly to ensure you choose the option that best suits your natural hair. This is the same personalized approach Lea has always used with in-studio clients.

Can I style, color, or heat-treat my piece?

Yes. Because it's 100% human hair, you can wash, curl, straighten, and style it just like your own - with the same basic care you'd give your natural hair.

Do you ship internationally?

Yes. Bella Riche Hair ships worldwide.

What's your return/exchange policy?

Bella Riche Hair | Return & Exchange Policy

Hygiene & Final Sale Policy At Bella Riche Hair, we take pride in the craftsmanship and hygiene of our products. Due to the intimate nature of our wigs, hair toppers, and hair extensions, which come into direct contact with the scalp and hair, all sales are final once the product packaging or hygiene seal has been opened or the product has been worn.

For the safety and hygiene of all our clients, we do not accept returns or exchanges on any item that has been removed from its original packaging, tried on, styled, worn, altered, or otherwise used.

Damaged or Incorrect Items We stand behind the quality of our products and craftsmanship. Please inspect your order immediately upon delivery. If your item is defective, damaged, or if you receive the wrong item, please contact us as soon as possible at bellariche143@hotmail.com so we can evaluate the issue and resolve it promptly.

To be eligible for a replacement or refund due to a manufacturing defect or an incorrect item, the product must be in its original, unworn, unused condition with all original tags, packaging, and hygiene seal intact.

Return Authorization Items returned without prior authorization will not be accepted.

To report a damaged or incorrect item, please contact us at bellariche143@hotmail.com. If your request is approved, we will provide return instructions and, where applicable, a prepaid return shipping label.

Refunds Once we receive and inspect the returned item, we will notify you of the outcome. If your claim is approved, the refund will be processed to your original payment method within 10 business days. Processing times may vary depending on your bank or credit card provider.

If more than 15 business days have passed since your refund was approved, please contact us at bellariche143@hotmail.com.

Exchanges Because every Bella Riche Hair piece is carefully selected and many orders are customized, we do not offer exchanges for change-of-mind purchases.

Exchanges or replacements are only available if the item received is defective or incorrect.

European Union 14-Day Cooling-Off Period If your order is shipped to a country within the European Union, you may have the legal right to cancel or return your order within 14 days, where applicable.

However, due to the hygiene-sensitive nature of our products, this right no longer applies once the hygiene seal has been broken or the product has been worn, tried on, styled, or otherwise used.

To qualify under this policy, the product must be returned in its original sealed packaging, unused, unworn, with all tags attached, and accompanied by proof of purchase.

Business Information Bella Riche Hair Suite 42, 5376 Fruitville Rd, Sarasota, FL 34232 Phone: (941) 224-7499 Email: bellariche143@hotmail.com

How long will my wig or topper last?

With proper care, human virgin hair pieces typically last well over a year of regular wear - often several years.

Do you offer custom orders?

Yes. Custom density, length, and color matching are available - this is where our 30+ years of hands-on experience makes the biggest difference.

READY TO TRANSFORM?

Experience the Bella Riche Hair standard for yourself. Explore our collection and discover a piece crafted for you, and only you.

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